A stack of RFP responses, tons of information to consider. A Decision Maker looking for a difference…

Be the one that gets picked out of the stack.

A good RFP design with content optimization can make you stand out from your competitors when all you are is an RFP among many, a name without a face. A non-professionally designed RFP will go unnoticed, or worse, frowned upon by the reviewer. You need to look like you “have it together” or how is someone supposed to think you will perform in your contract with them?

Our RFP Design includes layout of text and graphics with delivery in PDF format for you to print and/or submit electronically. We will custom design the charts/graphics making them clear and unique. Our designers will hand pick fonts and colors that look professional and unique. Let’s consider what happens in an RFP review process when the RFP is designed and optimized by ImageWorks:

• Your RFP has credibility and instills trust. This is often instilled based on visual evidence alone.
• Subconsciously, your prospect feels drawn to your RFP, you have an advantage. And there is no Jedi mind trick involved!
• Your RFP is highly scan-able…and since most RFPs (believe it or not) are scanned in sections, this is a critical element in the design and optimization process.
• Your charts and graphics stand out and make an almost “unfair” advantage….driving home important information and key points.
• Your document is easy to read…and even leads the prospect to WANT to read. This is an important part of content optimization, done by our professional content writers.
• Your Bid, quite simply has a much better chance of winning the RFP. Can we prove that? Well, it's worked so far, but we just now started this service…the conclusions are based on marketing and conversion metrics that have been proven for decades...and a whole lot of common sense.

*Important Note: Your RFP will have to be sizable to justify the cost; however, we do offer a RFP template design that you can use over and over at a reduced cost. While it is a less expensive option and will still give you a completive advantage, it is not our full custom design and optimization process that has helped our clients win substantial projects.